INVOCARE LOGO
Creating a logo for Australia’s largest group of cemeteries was an interesting challenge. We wanted to overcome the ‘morbid’ image of cemeteries. We did this by introducing the positive symbols of the sun for new life and water for reflection.
ANZ STADIUM LOGO
With ANZ taking over the naming rights from Telstra, Griffen looked back at the history of the Stadium. The cauldron and flame made for a strong sporting symbol.
INTERACTIVE TELECOMS LOGO
This business to business communications company was looking for a distinctive, contemporary symbol that summed up their business and gave them a positive, pro-active image.